As an advertising creative, projection mapping gets thrown around loosely during brainstorming sessions. But this video which was a collaboration between Japanese projection mapping specialist Nobumichi Asai and make-up artist Hiroto Kuwahara together with French digital image engineer Paul Lacroix, is titled Omote, which in Japanese refers to the mask used in the traditional Japanese musicals called Noh. By tracking vital points of her facial features, the projection that plots a stunning animation onto her face.

I look forward to the endless possibilities that this new method of projection mapping will spark.

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